Premier Tyres & Auto Care here in Lathom Skelmersdale are proud to carry an extensive stock of Pirelli car, van, motorbike, and 4X4.
Pirelli is the fifth largest leading manufacturer in the world within the tyre industry and will shortly be celebrating an incredible 130 years in the industry. Pirelli now spans across four continents and is available in over 160 countries. Regarding research and development, they are a dominant player in the industry and manufacturer an unbelievable 71 million car tyres per year.
Drivers should be exceedingly confident in the performance and reliability that goes hand in hand with the brand. This leading Italian manufacturer is proud to be recognized for their exclusiveness by using the latest innovative technologies to ensure they are at the very top of their game.
In 2011 Pirelli was thrilled to be named as the official tyre supplier of Formula 1 which has led them to enhance their product development further while ensuring that ever tyre meets the necessary industry guidelines. In 1987 The P Zero was launched and has since gone on to become a widely popular choice, continuing to be used in Motorsport due to its enhanced handling, control, braking performance and is also renowned for being excellent in wet conditions which is why it is now a standard tyre on many premium vehicles. The P Zero, winter Sottozero 3 and Scorpion Zero All Season has also gained original equipment (OE) approval from BMW, Land Rover, VW, and Volvo. Therefore meaning the P Zero equates to incredible 50% of Pirelli's entire portfolio.
In 2016 Pirelli used the Geneva Auto Show to reveal its incredible success in ‘prestige’ and ‘premium’ of the European car market. It was here that Pirelli announced they now had a 51% market share of the prestige vehicle fitments and 32% market share of the premium vehicle fitments which only goes to show why they are amongst the fifth largest tyre operators in the world.
When purchasing a Pirelli from us here at Premier Tyres & Auto Care in Lathom Skelmersdale you should have complete peace of mind, and we also offer an impressively wide range of car, van, motorbike, and 4X4 so why not pop in or give us a call. Alternatively, feel free to use our online ordering facility by entering your tyre size or vehicle registration number, it’s as easy as that.
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